Shift ENGAGE | Purpose Built Creative | Football Crazy
With core disciplines in Integrated Advertising, Direct Marketing, Digital and Retail, we are a full service advertising agency that builds brands. Our creative advertising strategy is targets. At Shift Engage we believe in creating more insightful Zimbabwe work, work that engages and activates people in their everyday life, work that adds real value to the Zimbabwean brands and the consumer, which delivers better marketing results for all our clients.
Integrated, Advertising, Direct, Marketing, Digital, Retail, Branding, Boutique, Creative, Leading, Strategy, Strategic, Tactical, Adverts, Ads, Awards, Winning, Objectives,
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Football Crazy

Working with a short time frame, this campaign needed balls to execute.A viral video campaign was done to drive traffic to the European Convergence Media Company (UPC’s) website before the 2010 Football World Cup. Using shadows and a faceless model to draw the viewer in, and focusing attention on the exceptional skills displayed – simple and compelling elements reflects the love of soccer that fans and players alike have.

Category
Advertising
Tags
crazy, engage, football, shift